25 / 168
2014 Best
Practices Study
Agencies
with
Revenues
Under
$1,250,000
25
Analysis of Agencies with Revenues Under $1,250,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Average
+25% Profit
+25% Growth
Service Center Use
Total Personal Lines Commission placed in
Carrier Service Center
65.9%
*
*
Total Commercial Lines Commission placed in
Carrier Service Center
55.6%
*
*
Use of Carrier Service Centers
Average +25% Profit +25% Growth
Carrier Representation
Personal Lines P&C
National
5.0
6.3
5.4
Regional
4.7
2.7
3.7
Total
9.8
9.0
9.1
Commercial Lines P&C
National
4.3
5.2
5.0
Regional
5.1
4.0
4.8
Total
9.4
9.2
9.8
Group L&H / Financial
Total Life, Health, Disability, LTC,
Retirement Products, and Other
5.3
3.3
4.8
Carriers
Average
+25% Profit
+25% Growth
% of Total Commission & Fee Revenue Derived from Direct Versus Indirect Appointments
INDIRECT Carrier Appointments
15.7%
0.7%
17.1%
DIRECT Carrier Appointments
80.8%
85.0%
82.9%
Carrier Appointments
*Insufficient Data