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Analysis of Agencies with Revenues Over $25,000,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

125

2012 Best

Practices Study

Agencies

with Revenues

Over

$25,000,000

Revenue by Account Concentration

Average

+25% Profit

+25% Growth

% of Revenue Derived from:

Largest Account

3.2%

6.4%

5.8%

High

17.9%

Low

1.0%

10 Largest Accounts

9.5%

8.9%

8.3%

High

19.5%

Low

5.3%

Average

+25% Profit

+25% Growth

“Other” Group Revenue**(% from source)

Life

16.3%

18.5%

19.6%

Disability

15.1%

20.0%

20.0%

Dental & Vision

22.3%

25.3%

13.8%

Retirement/Pension

9.9%

8.9%

6.3%

Worksite/Voluntary/Supplement

3.9%

0.8%

10.7%

Long-Term Care

1.6%

1.2%

1.1%

Employee Benefits TPA

3.9%

-0.1%

16.5%

All Other

27.1%

25.5%

11.9%

What the Typical Transactions Looked Like

Revenues Acquired per Transaction

Multiples of Revenue Paid

Average

$1,844,836

Average

1.5x

High

$7,000,000

High

2.2x

Low

$159,427

Low

1.1x

Acquired Revenues

% of Agencies

Acquiring

Average

Commissions

Acquired

Percentage of

Net Revenues

Acquisitions Made in Last 12 Months

36.8%

$5,021,103

9.4%

Revenue by Acquisition

**Excludes Group Medical

*Insufficient Data