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Projectwijzer 10/11 - FooD & Beverage De oPDracht
Bijlage 10 Pure FarM Press release
In view of the consumer’s increasing demand for quality and variety, PF has
developed ambitious plans for expansion. With this expansion it also hopes to
increase its position on the market.
Pure Farm To Expand in Far East With New Production Lines
Today Dutch Pure Farm unveiled a strategic plan to increase production through
international investment scheme in new plants.
The company is to invest over € 1.5 BN in a project situated in the heart of the
Netherlands.
The expansion project will make PF one of the largest dairy producers in the EU.
The expansion will be completed by the end of November and become operatio
nal by the first quarter of next year.
The additional plant is to reach full capacity by July next year; then PF intends
to progress into the next phase of production: a further diversification of pro
ducts.
PF CONTRACTORAND DESIGNER
The contract to design and install production lines at the plant has been awar
ded to
MECHATRONICA
, in a deal worth €45 M. The criteria for the project set
by PF were for the production lines to be a copy of the existing equipment in the
Netherlands for the end products to have the same quality and consistency, and
that the production lines would be capable of rapid changeover from one
product to another.
EQUIPMENT
Brands & products
PF develops, produces and sells natural, nutritional and highquality dairy
products, fruit based drinks and ingredients. Taste, health, convenience, reliabi
lity and vitality for consumers are key to PF brands.
PF plans to offer a wide range of products for the local markets in the Far East.
The project therefore includes stateoftheart storage systems for liquids and
overflow protection devices (OPD).
To achieve the set production capacity of the facility, the liquid processing
capacity has to be over 1,200,000 L per day. The contract for this liquid proces
sing capacity expansion has been awarded to
MECHANICAL ENGINEERING
.
The assignment includes the design, procurement and installation and high
quality maintenance of the necessary equipment. Equipment installed included
microfilter equipment for filtration of liquids (to filter out any microorganisms).
A production line for the ultrafiltration of whey is also to be installed to sepa
rate proteins for refined whey products (whey protein additives for the food
industry) and also a filter for the production of the liquids used in the various
kinds of beverages apart from the milk.
