25 / 168
2015 Best
Practices Study
Agencies
with
Revenues
Under
$1,250,000
25
Analysis of Agencies with Revenues Under $1,250,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Average
Top 25% Profit Top 25% Growth
Service Center Use
% of Personal Lines Commission placed in
Carrier Service Center
*
*
*
% of Commercial Lines Commission placed in
Carrier Service Center
15.7%
*
*
Use of Carrier Service Centers
Average
Top 25% Profit
Top 25% Growth
Carrier Representation
Personal Lines P&C
National
6.2
6.8
3.0
Regional
4.2
2.6
6.6
Total
10.4
9.4
9.6
Commercial Lines P&C
National
4.9
7.0
2.0
Regional
4.6
3.5
6.8
Total
9.5
10.5
8.8
Group L&H / Financial
Total Life, Health, Disability, LTC,
Retirement Products, and Other
5.6
4.7
7.8
Carriers
Average
Top 25% Profit Top 25% Growth
% of Total Commission & Fee Revenue Derived from Direct Versus Indirect Appointments
INDIRECT Carrier Appointments
11.4%
20.2%
14.6%
DIRECT Carrier Appointments
88.6%
79.8%
85.4%
Carrier Appointments
*Insufficient Data