77 / 168
2015 Best
Practices Study
Agencies
with Revenues
Between
$2,500,000 and
$5,000,000
77
Analysis of Agencies with Revenues Between $2,500,000 and $5,000,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Average
Top 25% Profit Top 25% Growth
Service Center Use
% of Personal Lines Commission placed in
Carrier Service Center
31.0%
*
*
% of Commercial Lines Commission placed in
Carrier Service Center
15.3%
*
21.2%
Use of Carrier Service Centers
Average
Top 25% Profit
Top 25% Growth
Carrier Representation
Personal Lines P&C
National
6.9
6.1
10.1
Regional
8.3
6.2
4.6
Total
15.2
12.3
14.7
Commercial Lines P&C
National
12.1
6.8
21.6
Regional
12.4
7.7
10.2
Total
24.5
14.5
31.8
Group L&H / Financial
Total Life, Health, Disability, LTC,
Retirement Products, and Other
15.3
17.3
13.2
Carriers
Average
Top 25% Profit Top 25% Growth
% of Total Commission & Fee Revenue Derived from Direct Versus Indirect Appointments
INDIRECT Carrier Appointments
14.2%
8.9%
16.9%
DIRECT Carrier Appointments
85.8%
91.1%
83.1%
Carrier Appointments
*Insufficient Data