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6 East Monroe Street | Fifth Floor | Chicago, Illinois 60603 | Phone: 312.447.2010 | Fax: 312.444.1125
www.chjc.comSection 4: Existing Facilities Overview and Impacts | May 2017
Sports Market Business Strategy – Morgan Hill, CA
PAGE 52
Table 4-17
Events held at both facilities are estimated to have generated $18.9 million in total spending, $5.8 million in
increased earnings, 132 FTE jobs, and $917,000 in tax revenues, annually. Morgan Hill would receive $97,000
of the sales tax revenues, $60,000 of which is through visitor impacts.
Economic and Fiscal Impact
Economic Impact ($000)*
Aquatics Center Outdoor Sports Center
Combined
Direct Spending
$3,897
$6,557
$10,454
Indirect Spending
$1,754
$2,951
$4,704
Induced Spending
$1,391
$2,341
$3,733
Total Spending
$7,042
$11,849
$18,891
Increased Earnings
$2,163
$3,640
$5,803
Employment (FTE Jobs)
49
83
132
Fiscal Impact ($000)*
Aquatics Center Outdoor Sports Center
Combined
Sales Tax **
$330
$522
$852
Transient Occupancy Tax
$23
$42
$66
Total Tax Revenue
$353
$564
$917
*Figures are rounded to the nearest thousand
** Total sales tax is 8.75%. City of Morgan Hill receives 1% of gross sales, or $97,000.
Source: Johnson Consulting
Aquatics Center and Outdoor Sports Center