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2010 Best

Practices Study

Agencies

with Revenues

Between

$1,250,000 and

$2,500,000

46

Analysis of Agencies with Revenues Between $1,250,000 and $2,500,000

Mgmt. Perspectives

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Staff Service Info

Technology

Insurance Carriers

Appendix

Average

+25% Profit

+25% Growth

Revenues (as % of Gross Revenue)

Commercial Lines

50.4%

53.4%

51.7%

Bonds

2.0%

3.7%

1.6%

Personal Lines

28.5%

23.6%

32.9%

Value Added Services

0.1%

0.0%

0.1%

Contingent/Bonus

9.1%

10.3%

6.9%

Group Medical

4.9%

3.4%

3.4%

All Other Group

0.8%

0.0%

0.9%

Individual L&H

2.4%

4.3%

1.9%

Bonus/Overrides

0.4%

0.2%

0.1%

Investments

0.6%

0.6%

0.3%

Miscellaneous

0.6%

0.5%

0.1%

Total Revenues

100.0%

100.0%

100.0%

Brokerage Commission Expense

1.1%

0.0%

2.6%

Net Revenues

98.9%

100.0%

97.4%

Expenses (as % of Net Revenues)

Compensation

58.1%

43.8%

58.1%

Selling

3.2%

3.2%

2.7%

Operating

15.7%

13.7%

14.3%

Administrative

2.8%

2.1%

4.4%

Total Expenses

79.8%

62.9%

79.4%

Pre-Tax Profit

20.2%

37.1%

20.6%

Pro Forma Pre-Tax Profit

1

26.1%

44.0%

24.9%

Operating Pre-Tax Profit

2

8.0%

21.8%

8.5%

EBITDA

3

23.4%

38.4%

24.7%

Pro Forma EBITDA

29.3%

45.3%

29.0%

1 Pre-tax Profits if discretionary expenses are

eliminated and all owners compensated as

employees

2 Pre-tax Profits excluding contingents, bonus

and investment income

3 EBITDA—Earnings Before Interest Taxes

Depreciation and Amortization

Profit/Loss Summary

Profit/Loss

(as % of Net Revenues)

Profitability