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type of fuel cell. Alkaline fuel cells

are extremely reliable and highly

efficient, in fact the most energy

efficient of all fuel cell technologies.

In addition, they are highly resilient

to extreme temperatures, humidity

and air salinity.

This makes them an ideal fuel cell

technology for providing green

backup energy in the event of a

power failure. However, in the future,

the technology has even greater

potential for additional usages

beyond back-up applications.

In what scenario might

fuel cells be used outside

of a back-up application?

In short, continuous power.

When the grid isn’t available, options

for providing continuous power is

currently limited to diesel generators

and batteries. Historically, fuel cells

have mainly been used for back-up

applications, as there hasn’t been

a solution available to match the

reliability and running costs of these

alternative power sources. But, fuel

cell technology is catching up.

And should it be possible to provide

this in the future, there is a clear

appetite for fuel cell technology use

for continuous power. Why? To realize

the same benefits as provided in

back-up applications: fuel cells emit

no greenhouse gases, they require

very little maintenance and don’t

require regular recharging, they

are near silent, vibration and odor

free, can be operated in extreme

temperatures and have water and

heat as their only by-product.

Not only does this technology

represent an opportunity to hugely

reduce our greenhouse gas emissions,

but it could also be used to achieve an

enormous amount of social good too.

In what way could fuel

cells for continuous power

support social benefits?

For example, imagine a situation

where fuel cells are sent out with first

responder units to natural disasters

such as earthquakes or tsunamis.

They could instantly provide lifesaving

power for the emergency services,

critical power for local or pop-up

medical facilities, schools or even

light and heat for refugee camps.

What’s more, this same highly

reliable, low maintenance based fuel

cell technology could be installed in

any off grid remote location around

the world. For some, it would

provide life changing electricity to

communities for the first time, or

for others, simply make continuous

power more reliable, accessible and

easier to maintain.

It also has the potential to significantly

boost communications in these regions

too. In remote areas with extreme

weather, such as in Brazil with its high

humidity or Canada with its extreme

cold, telecom providers often struggle

to provide communities with a reliable

and continuous telecom network. In

the future, fuel cells could bridge this

gap and revolutionize telecom tower

reliability.

In short, we see alkaline fuel cells

as becoming a mainstream fuel cell

technology.

How far away is this

‘mainstream’ fuel cell

technology?

It’s difficult to say, but I estimate

that we’re likely to see this kind of

technology enter the market within

the next 12-24 months – initially

offering all the benefits of fuel cells

and later delivering economies of

scale that will give it a price point

to replace diesel generators for

mainstream energy.

However, we should not let this

detract from what’s available today,

as there are substantial opportunities

to be enjoyed from the maturing fuel

cell markets.

What are the barriers

to success in fuel cell

adoption in the short

term?

To our minds, simple education.

There’s a lot of misinformation out

there surrounding modern fuel cell

technology, and when talking to

prospects, our first job is often to

correct what they think they know.

We do that by explaining what we and

others have done to overcome previous

technology limitations to make modern

fuel cells one of the cleanest, most

reliable, robust, and highly efficient

power sources available.

We then show them how it’s being

adopted by many international

market leading businesses, who all

go through their own comprehensive

due diligence processes to approve

the use of fuel cells within their

businesses.

Our second job is to talk to them

about hydrogen in general, as many

businesses are not familiar with

it. We explain that it’s the lightest

and most abundant element in

the universe, considered the most

environmentally friendly fuel and is

as safe or even safer than gasoline or

natural gas (methane). In addition,

we also educate them about sourcing

hydrogen and compare its costs to

other energy alternatives such as

solar, wind, batteries and diesel.

No doubt this is common to all low

temperature fuel cell manufacturers

out there. The good news is, that

the fuel cell business case is so

compelling that after a little time

invested to understand it, especially

in leading businesses where the costs

of downtime run into the millions,

the cost of a fuel cell to minimize

their impact becomes a very obvious

and sensible decision.

New-Tech Magazine Europe l 45