2013 Best
Practices Study
Agencies
with
Revenues
Under
$1,250,000
7
Analysis of Agencies with Revenues Under $1,250,000
Key Benchmarks
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
+25% Profit
+25% Growth
Property & Casualty
Commercial Commissions & Fees
42.0%
35.7%
38.9%
Bonds
0.7%
0.4%
0.7%
Personal Commissions
46.0%
54.2%
46.3%
Value Added Services
0.4%
0.0%
0.0%
Contingent/Bonus
5.5%
5.5%
6.4%
Total P&C
94.7%
95.8%
92.3%
Life & Health/Financial
Group Medical Commissions & Fees
2.3%
0.8%
3.0%
All Other Group Commissions & Fees
0.4%
0.1%
0.1%
Individual L&H Commissions & Fees
2.0%
2.8%
3.2%
Bonus/Overrides
0.1%
0.0%
0.0%
Total L&H/Financial
4.8%
3.8%
6.4%
Investments
0.1%
0.0%
0.0%
Miscellaneous
0.4%
0.4%
1.3%
Gross Revenues
100.0%
100.0%
100.0%
Brokerage Commission Expense
0.3%
0.0%
0.0%
Net Revenues
99.7%
100.0%
100.0%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
+25% Profit
+25% Growth