9 / 204
2013 Best
Practices Study
Agencies
with
Revenues
Under
$1,250,000
9
Analysis of Agencies with Revenues Under $1,250,000
Key Benchmarks
Mgmt. Perspectives
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Revenue by Account Size
(as measured by Comm. & Fees – not premium)
Average
+25% Profit
+25% Growth
Commercial P&C
Greater than $25,000
% of Book
17.1%
9.9%
26.9%
# of Accounts
2.8
*
3.3
Total Revenue
$157,095
*
$198,068
Revenue per Account
$56,393
*
$60,944
Between $10,000 and $25,000
% of Book
16.5%
29.0%
16.0%
# of Accounts
6.0
9.8
8.0
Total Revenue
$88,354
$141,335
$93,996
Revenue per Account
$14,726
$14,373
$11,749
Between $5,000 and $10,000
% of Book
17.5%
28.4%
19.1%
# of Accounts
12.7
20.0
13.6
Total Revenue
$83,114
$138,471
$80,343
Revenue per Account
$6,543
$6,924
$5,920
Less than $5,000
% of Book
48.9%
32.7%
38.0%
# of Accounts
571.9
459.5
417.9
Total Revenue
$224,041
$159,265
$159,510
Revenue per Account
$392
$347
$382
(as measured by number of lives)
Average
+25% Profit
+25% Growth
Group L&H/Financial
Over 100 Lives
% of Book
19.1%
0.0%
29.6%
# of Accounts
*
*
*
Total Revenue
*
*
*
Revenue per Account
*
*
*
50 - 100 Lives
% of Book
8.7%
0.0%
11.4%
# of Accounts
1.0
*
*
Total Revenue
$12,576
*
*
Revenue per Account
$12,576
*
*
25 - 50 Lives
% of Book
19.1%
10.8%
15.9%
# of Accounts
2.3
*
3.3
Total Revenue
$13,756
*
$13,630
Revenue per Account
$2,446
*
$4,089
Under 25 Lives
% of Book
53.1%
89.2%
43.1%
# of Accounts
40.2
71.0
11.0
Total Revenue
$20,420
$23,638
$22,131
Revenue per Account
$508
$333
$2,012
*Insufficient Data