2015 Best
Practices Study
Agencies
with
Revenues
Under
$1,250,000
5
Analysis of Agencies with Revenues Under $1,250,000
Key Benchmarks
Profile
Revenues
Expenses
Profitability
Employee Overview
Producer Info
Service Staff Info
Technology
Insurance Carriers
Appendix
Note: See page 163 for an explanation of column headings
Revenues
Revenue by Source
(% of Gross Revenues)
(% by Source)
Average
Top 25% Profit Top 25% Growth
Property & Casualty
Commercial Commissions & Fees
38.7%
34.9%
45.0%
Bonds
0.5%
0.1%
0.5%
Personal Commissions
47.3%
52.7%
34.2%
Value Added Services
0.6%
0.0%
0.0%
Contingent/Bonus
5.3%
6.6%
2.9%
Total P&C
92.5%
94.3%
82.7%
Life & Health/Financial
Group Medical Commissions & Fees
3.6%
0.8%
8.2%
All Other Group Commissions & Fees
0.2%
0.1%
0.1%
Individual L&H Commissions & Fees
3.2%
4.8%
7.7%
Bonus/Overrides
0.1%
0.0%
0.3%
Total L&H/Financial
7.1%
5.7%
16.2%
Investments
0.1%
0.1%
0.2%
Miscellaneous
0.3%
0.0%
0.8%
GROSS REVENUES
100.0%
100.0%
100.0%
Brokerage Commission Expense
0.3%
0.0%
0.0%
NET REVENUES
99.7%
100.0%
100.0%
% Total Revenue
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0.0%
P&C
Contingent/
Bonus
P&C
VAS
Fees
P&C
Personal
Comm
& Fees
P&C
Bonds
Comm
& Fees
P&C
Commercial
Comm
& Fees
L&H
Group
Medical
Comm
& Fees
L&H
All Other
Group
Comm
& Fees
L&H
Individual
Comm
& Fees
L&H
Bonus/
Overrides
Investments Miscellaneous
Average
Top 25% Profit
Top 25% Growth