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2015 Best

Practices Study

Agencies

with

Revenues

Under

$1,250,000

8

Analysis of Agencies with Revenues Under $1,250,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Note: See page 163 for an explanation of column headings

Revenue by Account Size

(as measured by comm. & fees – not premium)

Average

Top 25% Profit

Top 25% Growth

COMMERCIAL P&C

Greater than $25,000

% of Book

21.7%

24.6%

31.9%

# of Accounts

2.9

5.5

3.0

Total Revenue

$192,302

$328,500

$329,198

Revenue per Account

$66,311

$59,727

$109,733

Between $10,000 and $25,000

% of Book

14.3%

21.8%

5.9%

# of Accounts

5.4

10.0

1.6

Total Revenue

$78,886

$145,739

$24,446

Revenue per Account

$14,677

$14,574

$15,279

Between $5,000 and $10,000

% of Book

14.7%

22.2%

7.2%

# of Accounts

9.7

20.3

4.4

Total Revenue

$68,339

$148,068

$29,566

Revenue per Account

$6,798

$7,312

$6,720

Less than $5,000

% of Book

49.4%

31.3%

55.0%

# of Accounts

533.2

322.0

873.8

Total Revenue

$218,558

$209,134

$226,939

Revenue per Account

$427

$816

$260

(as measured by number of lives)

Average

Top 25% Profit

Top 25% Growth

GROUP L&H/FINANCIAL

Over 100 Lives

% of Book

17.4%

9.4%

11.5%

# of Accounts

1.3

*

*

Total Revenue

$32,187

*

*

Revenue per Account

$25,749

*

*

50 - 100 Lives

% of Book

2.2%

*

*

# of Accounts

*

*

*

Total Revenue

*

*

*

Revenue per Account

*

*

*

25 - 50 Lives

% of Book

22.8%

*

29.0%

# of Accounts

3.8

*

*

Total Revenue

$42,257

*

*

Revenue per Account

$11,268

*

*

Under 25 Lives

% of Book

57.6%

*

*

# of Accounts

42.2

*

*

Total Revenue

$32,824

*

*

Revenue per Account

$779

*

*

*Insufficient Data