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2015 Best

Practices Study

Agencies

with

Revenues

Under

$1,250,000

9

Analysis of Agencies with Revenues Under $1,250,000

Key Benchmarks

Profile

Revenues

Expenses

Profitability

Employee Overview

Producer Info

Service Staff Info

Technology

Insurance Carriers

Appendix

Note: See page 163 for an explanation of column headings

Revenue Growth by Source

*Insufficient Data

Average

Top 25% Profit

Top 25% Growth

Commercial P&C

Renewal Revenues

1

90.7%

89.0%

96.1%

New Business

2

11.5%

12.1%

9.6%

Acquired Revenues

3

0.0%

0.0%

0.0%

Organic Growth

4

2.2%

1.1%

5.7%

Total Growth

5

2.2%

1.1%

5.7%

Bonds P&C

Renewal Revenues

1

60.2%

*

41.4%

New Business

2

33.3%

*

42.6%

Acquired Revenues

3

0.0%

*

0.0%

Organic Growth

4

-6.5%

*

-16.0%

Total Growth

5

-6.5%

*

-16.0%

Personal P&C

Renewal Revenues

1

92.9%

102.5%

92.4%

New Business

2

13.5%

10.1%

12.8%

Acquired Revenues

3

0.0%

0.0%

0.0%

Organic Growth

4

6.4%

12.5%

5.2%

Total Growth

5

6.4%

12.5%

5.2%

Value Added Services P&C

Renewal Revenues

1

79.2%

*

*

New Business

2

17.6%

*

*

Acquired Revenues

3

0.0%

*

*

Organic Growth

4

-3.2%

*

*

Total Growth

5

-3.2%

*

*

*Insufficient Data

1 Renewal Revenues

are

presented as a % of prior year’s

total revenues for this line of

business. This figure is impacted

by attrition (loss or retention

of accounts) and by changes in

premium and commission levels.

The higher the %, the more

favorable the results.

2 New Business

is presented as a

% of prior year’s total revenues

for this line of business. The

higher the %, the more favorable

the results.

3 Acquired Revenues

are

presented as a % of prior year’s

total revenues for this line

of business. The % indicates

the significance of acquired

business.

4 Organic Growth

represents

growth in revenues from

prior year excluding acquired

revenues.

5 Total Growth

represents growth

in revenues from prior year

including acquired revenues.