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ADDING VALUE & BUILDING LOYALTY
What is a Shake Party?
A Shake Party provides a more ‘personal’ location
(usually at your new customer's home) to talk about good
nutrition and exercise habits, conduct a Healthy Breakfast
or Wellness Presentation along with free tastings with
Formula 1 shakes and bars. This is a great way to
introduce and educate potential customers on the benefits
of Formula 1, from how good it tastes to how quick and
easy it is to make!
Due to the soft, non-sales setting, it becomes easier to
generate referrals through your new customer’s Circle
of Influence.
How it can help you find new
customers and add value:
•
Help them understand the products in the comfort
of their own home.
•
Conduct a Healthy Breakfast or Wellness
presentation, along with a short Wellness
Evaluation, and invite them to book another
appointment the following week to conduct a
full Wellness Evaluation, including body
composition measurements.
Shake Party
TIP
Remember to
get referrals from
your attendees!
IT’S
SHAKE
PARTY
TIME!
➡
Shake Parties are a great opportunity to
talk about good nutrition and exercise habits,
reinforcing the value and benefits of a healthy,
active lifestyle.
➡
Ask your existing customers to get some
of their friends together at their home where
you can help them run a Shake Party with
free samples and a chance to talk about good
nutrition in a fun and relaxed atmosphere.
➡
Invite your potential customer to a follow-
up Healthy Breakfast or Wellness Presentation
and Wellness Evaluation, including body
composition assessment.
2
Invite
1
Qualify,
Evaluate
& Talk
3
Present
& Add
Value
4
Customer
Support
& Loyalty
Basic
Activity